The 2025 Subaru Love Promise Customer and Community Commitment Award
We are honored to be nationally recognized by Subaru of America, Inc. for our dedication to our customers, our community, and the Subaru Love Promise.
The 2025 Subaru Love Promise Customer and Community Commitment Award recognizes elite Subaru retailer who provide an exceptional customer experience at every interaction with Subaru. These retailers have demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as environment, community, health, education, and pets.
Here at Subaru, we love our community as much as we love our vehicles and are committed to making a positive impact on the lives of all of our customers and neighbors.
What is the Subaru Love Promise?
The Subaru Love Promise® is our vision to show love and respect to all people at every interaction with Subaru. Subaru and our retailers believe every day gives us an opportunity to positively impact the world around us – by how we support each other, our customers, and our community. Together, we are committed to making the world a better place. \n\n The Love Promise is what makes Subaru More Than a Car Company® and a Subaru retailer More Than a Car Dealer®. It sets a standard that we are committed to living every day. \n\n What is the Subaru Love Promise Community Commitment? \n\n At Subaru, we believe in being a positive force in our community, not just with donations, but with actions that set an example for others to follow. We aim to make the world a better place through several key initiatives that help support and protect people, pets, and our planet:
How is Ciocca Subaru of Allentown dedicated locally to the Love Promise?
At Ciocca Subaru, our Subaru Love Promise comes to life through our ongoing support and sponsorship of the incredible organizations that make the Allentown area so special. We’re proud to not only be part of this community, but to actively serve it with care, commitment, and gratitude.
The Sanctuary at Haafsville, Lehigh Valley Zoological Society
Lehigh Parkway Elementary
Allentown Area Ecumenical Food Bank, Turning Point of Lehigh Valley
Leukemia and Lymphoma Society of Eastern PA
Love Promise Stories from Ciocca Subaru of Allentown
Subaru and Ciocca Subaru of Allentown believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here
A Special Delivery from Ciocca Subaru - Wes S
At Lehigh Parkway Elementary, we recently had the joy of welcoming the team from Ciocca Subaru Allentown as part of the Subaru Loves Learning campaign. Their visit brought smiles, excitement, and an incredible donation of school supplies for 10 adopted classrooms, supporting both our teachers and students as they embark on a new school year. The Ciocca Subaru team arrived with genuine enthusiasm and care, helping us distribute the supplies and celebrating our shared commitment to education. Their generosity ensures our students have the tools they need to learn, create, and grow, and their kindness reminds us how strong our community truly is when we come together. We are so grateful to Ciocca Subaru and AdoptAClassroom.org for making such a meaningful impact right here at Lehigh Parkway Elementary!
Ciocca Subaru Shines Bright at the Light The Night Walk - ADAMILKA D
Ciocca Subaru was proud to partner with Blood Cancer United for this year’s Light The Night event at Grange Park, joining the community in the fight against blood cancer. As part of our commitment, Ciocca Subaru proudly sponsored the Mission Chariot with a stunning white 2025 Subaru Forester Hybrid covered in vibrant red and yellow handprints. Each handprint represented a donation made by a Ciocca Automotive employee from various dealership locations, symbolizing unity, hope, and compassion. Our dedicated employees, along with their families including little ones and a few furry friends, came out to walk and show their support for this inspiring cause. It was a night filled with light, love, and community spirit. At Ciocca Subaru, we believe we are more than just a car dealership, we are neighbors, supporters, and advocates for the communities we proudly serve. Together, we continue to drive change and make a meaningful difference.
Kicking Off Fundraising with Team Spirit – Sports Day at Ciocca Subaru Allentown - Adamilka D
To kick off our fundraising efforts in support of Blood Cancer United (formerly The Leukemia & Lymphoma Society), the team at Ciocca Subaru Allentown hosted a spirited Sports Day! Employees proudly wore their favorite team jerseys and donated to the cause, bringing a fun, competitive energy to the dealership while raising awareness for a meaningful mission. We also took the opportunity to begin adding handprints to the 2025 Subaru Forester Hybrid, which will proudly lead the Light The Night Lehigh Valley Walk on October 18th. Each handprint represents hope, unity, and our commitment to shining light in the fight against blood cancer. It was an inspiring day of teamwork, compassion, and community. The perfect way to start this year’s campaign!
Comfort and Care Delivered to Cancer Patients in Our Community - Adamilka D
At Ciocca Subaru Allentown, community means everything. This summer, that commitment came to life in a very special way as we partnered with The Leukemia & Lymphoma Society (LLS) to support patients at the LVHN Topper Cancer Institute. Through Subaru’s nationwide Subaru Loves to Care initiative, our team had the privilege of delivering warmth, comfort, and encouragement to individuals and families bravely facing cancer. With arms full of cozy blankets, thoughtfully prepared care packages, and handwritten messages of hope, we set out not just to provide items, but to share kindness and remind patients that they are not alone on their journey. We were reminded that every gesture, no matter how small, can make an incredible difference. At Ciocca Subaru Allentown, we are proud to stand alongside LLS in their mission to bring light to those affected by blood cancers. By participating in Subaru Loves to Care, we continue our promise to do more than sell and service vehicles, we are here to love, support, and uplift the communities we call home.
Ciocca Subaru of Allentown Teams Up to Support Local Community - Karen D
Imagine going without a coat, shoes, or even socks. For millions of children and adults experiencing homelessness and other urgent need situations across the country, even here in Allentown, this is a harsh reality. Helping others strengthens communities, which is why Ciocca Subaru of Allentown is partnering with Operation Warm®, a national nonprofit focused on connecting children with the resources they need to thrive. Through this partnership and other Subaru Loves to Help® efforts, Subaru and retailers like Ciocca Subaru of Allentown have helped nearly 900,000 children and adults in urgent need. On 02/13/2025, Ciocca Subaru of Allentown donated 204 shoes/socks to Turning Point of Lehigh Valley - Allentown, PA. These essential items not only help keep children protected, warm, and dry, it can have a significant impact on a child's mental and emotional well-being.
Ciocca Subaru of Allentown’s Sock Drive Warms Hearts and Soles - Stephanie N
At Ciocca Subaru of Allentown, we believe that small acts of kindness can make a big difference. This January, we hosted a sock drive in our dealership as part of the Subaru Loves to Help initiative, collecting much-needed socks to support those facing hardship in our community. Thanks to the generosity of our customers, employees and community members, we gathered an incredible number of socks, all destined to bring warmth and comfort to those in need. But our efforts didn’t stop there. With our collection in tow, we traveled to Turning Point for our Subaru Loves to Help sock and shoe donation, in conjunction with Operation Warm we donated 240 pairs of shoes. At Ciocca Subaru of Allentown, we’re more than just a dealership, we’re a team committed to making a positive impact. Thank you to everyone who contributed to this initiative. Your kindness and support continue to drive us forward!
Taking Care of our Zoo - Kenneth R
Everyone at Allentown Ciocca treats us like family they all Greet us with a smile, They remember what our needs are and strive to meet our needs, So when we bought our New Outback We were pleased that they were making a Nice Donation to our Local Zoo We grew up when this was just called a Game Preserve to now the Lehigh Valley Zoo We support it regularly and We were pleased that Ciocca Allentown Made a donation to Help the Animals in our Hometown! Thank You
Ciocca Subaru of Allentown Hosts Lehigh Valley Zoo for Educational Children’s Event - Stephanie N
On a crisp December afternoon, Ciocca Subaru of Allentown transformed its showroom into a hub of wonder and discovery as it hosted an educational children’s event featuring its Share the Love partner, the Lehigh Valley Zoo. The event, brimming with excitement, offered families a unique opportunity to get up close and personal with some of the zoo’s most captivating animal ambassadors. The stars of the day were four fascinating creatures: Mwanbe the pancake tortoise, Tonks the skunk, Ramsey the Woma Python, and Bean the sloth. Each animal, accompanied by a knowledgeable zookeeper, brought a lesson about nature, wildlife conservation, and the importance of protecting our planet's diverse ecosystems. As guests arrived and settled in, Tonks the skunk came out first and delighted the crowd with her curious personality. Far from the common misconception of being solely a stinky nuisance, Tonks showed how skunks play a vital role in ecosystems by controlling insect populations. Children giggled nervously as the zookeeper reassured them that Tonks’ defensive spray had been removed. She even posed for photos, her fluffy tail waving like a banner of charm. Up next was Mwanbe, the pancake tortoise. Unlike typical tortoises, Mwanbe’s flat, flexible shell and incredible climbing abilities drew gasps from the children. The zookeeper explained how pancake tortoises use their unique shells to squeeze into narrow crevices to escape predators, showcasing the importance of adaptation in the wild. Bean the sloth was a show-stopper! Hanging leisurely from a specially designed perch, Bean’s slow movements and calm demeanor captivated everyone in the room. The zookeeper explained how sloths are perfectly adapted to their treetop lifestyles and stressed the impact of deforestation on these gentle creatures. Bean’s endearing expressions made him an instant favorite, and families lined up to take pictures and admire his unique charm. Ramsey, the Woma Python, stole the spotlight last. Coiled gracefully in the hands of her handler, Ramsey’s shimmering scales fascinated the audience as they learned about this non-venomous snake’s role as a predator in its native Australian habitat. The zookeeper emphasized the importance of preserving natural spaces for animals like Ramsey, explaining how habitat destruction threatens their survival. In addition to meeting the animals, families could explore interactive table set up in the dealership. Children could touch a turtle’s shell and see the skeleton of a snake. There were also instructions on animal and conservation themed crafts the children could do at home. The event wrapped up with a raffle where attendees could win family memberships to the Lehigh Valley Zoo or an exclusive behind-the-scenes animal encounter. As families left, smiles and laughter filled the air, along with a renewed appreciation for the incredible creatures that share our planet. By hosting this educational event, Ciocca Subaru of Allentown reinforced its dedication to wildlife conservation and community engagement, proving once again that Subaru truly is “More Than a Car Company.”
Thank you for Lighting the Night with us! - Stephanie N
On Saturday, October 26, 2024, Ciocca Subaru of Allentown proudly participated in the Leukemia & Lymphoma Society's Light the Night event at Grange Park. As the Mission Chariot sponsor, the dealership showcased a white, handprinted Subaru Ascent, which led all walkers around the park. Teams from Ciocca Subaru, Ciocca Automotive, and three other local Ciocca dealerships joined in fundraising efforts and took part in this meaningful evening dedicated to supporting patients and families impacted by blood cancers.
Furry Friends and Festive Fun at Ciocca Subaru of Allentown! - Stephanie N
We had an amazing time celebrating Subaru Loves Pets with our incredible pet partner, The Sanctuary at Haafsville! Two adorable cats and several lovable dogs joined us, each hoping to find their "furever" home. But that wasn’t all! Families enjoyed a spooktacular Trunk or Treat event, where kids in costume trick-or-treated out of four creatively decorated Subarus. Our talented staff transformed the vehicles with fun themes like LEGO, Candyland, Disney Zombies, and a spooky evil ghost design. Thank you to everyone who came out to support our pet adoption event and make this day so special for the animals and our community!
